Privacy Policy

Strategic Brand Partners (ABN 54 697 360 787 ) is a sole trader consultancy in New South Wales, Australia. We are committed to protecting your personal information and being transparent about how we collect, use, and store it.

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While Strategic Brand Partners is not currently required to comply with the Privacy Act 1988 (Cth) as a small business, we choose to handle all personal information in accordance with the Australian Privacy Principles (APPs) as a matter of good practice.

We may collect the following types of personal information through this website:

• Contact and enquiry forms: your name, email address, phone number, company name, and any details you include in your message.

• Booking tools: when you schedule a meeting via our integrated booking tool (Calendly), your name, email address, and any information you provide during the booking process.

• Analytics data: we use Google Analytics to collect anonymised data about how visitors use our website, including pages visited, time spent on the site, referral sources, browser type, and general geographic location. This data does not personally identify you.

• Cookies: our website uses cookies for functionality and analytics purposes. See the Cookies section below for further detail.

We use the personal information we collect for the following purposes:

• To respond to your enquiries and communicate with you about our services

• To schedule and manage meetings

• To understand how our website is used and to improve its content and functionality

• To comply with any applicable legal obligations

We will not use your personal information for direct marketing without your consent.
How we store and protect your information
We take reasonable steps to protect the personal information we hold from misuse, interference, loss, and from unauthorised access, modification, or disclosure. Contact form submissions and booking details are stored securely within our website platform and scheduling tools respectively. We retain personal information only for as long as it is needed for the purposes described above, or as required by law.

We do not sell, rent, or trade your personal information. Your information may be processed by the following third-party service providers in the course of operating this website:

• Google Analytics — for website usage analytics

• Calendly — for appointment scheduling

These providers have their own privacy policies governing how they handle data. We encourage you to review their policies directly.

Your rights
Although we are not legally required to comply with the Australian Privacy Principles, we respect your right to:

• Request access to the personal information we hold about you

• Request correction of any inaccurate or out-of-date information

• Request deletion of your personal information

• Withdraw any previously given consent

To exercise any of these rights, please contact us using the details below.

If you have any questions about this privacy statement or how we handle your personal information, please contact us:

• Email: hello@strategicbrandpartners.com.au

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We may update this privacy statement from time to time to reflect changes in our practices or legal requirements. Any updates will be posted on this page with a revised "last updated" date.